eCommerce Website Development Cost in India
Putting a price tag on an eCommerce website is not very easy. There are multiple factors that contribute to the cost including Hosting, Design, Functionality, Third party integrations, platform cost, etc.
So, how much does an eCommerce website cost? Well the simple answer is that there isn’t a one-size-fits-all answer.
There are multiple platforms available today in the market for e-commerce like Woocommerce, Shopify, Opencart, etc and each offer something or the other that affect the cost. For example if you are a developer or have some level of hands on experience in setting up a PHP project then you can setup your own e-commerce store for FREE.
On the other hand if you don’t have experience or want to spare yourself the trouble of setup, countless hours of designing and trial & error then you can outsource the same and it will cost you somewhere between Rs. 30,000/- (approx. 500 USD) and Rs. 1,00,000/- (approx. 1300 USD) for entire setup, designing, and training.
The main problem is that each business have their own requirements and there are multiple factors that will affect the cost of the website. Lets look at each of them individually.
Factors That Determine eCommerce Website Cost
For eCommerce platform Shopify, you do not require to install any software or server, the hosting is included in the monthly plan. However, other eCommerce platforms like WooCommerce, Opencart, Magento, etc. are free and they allow you to host the application on your own servers. The setup process is not very complex but if you don’t have experience of setting up PHP applications then I recommend that you hire someone otherwise you might run into problems after you go live and it will be very disappointing for you and your customers to encounter error or blank pages. For starters we recommend that you can start with a monthly plan of Rs. 1500-2000/- for a server. There are multiple server providers that you can select from including AWS (Amazon Web Services), Digital Ocean, Hostgator, etc.
Design is absolutely critical for your website. Lets face it, who wants to shop on an ugly looking website? A professional and customer-centric website design helps you get ahead of competition. Most platforms offer ready-made website themes. You can customize the layout, colours, logo, etc. of your website using simple drag and drop tools.
Custom themes are tailor made specifically for your business. Its allows you to incorporate custom features into your website.
If you are not tech savvy, you can pay a small amount to a website designer to setup your store using ready-made themes. Ideally, freelancers don’t charge extra for installing ready-made themes. The cost of theme varies around Rs. 2000/- (approx. 30USD) to Rs. 7500 (approx. 100 USD).
As a business owner, it is very important that you think your e-commerce process thoroughly, note down all the features that you would be requiring even though if you believe that it is very obvious. Though most of the platforms will fulfill basic eCommerce requirements, if you have custom functionality needs then that will increase pricing based upon your requirement.
While most of the payment gateways are free to setup, they charge you a certain percentage on each transaction. There are multiple payment gateways like Cashfree, Razor Pay, CCAvenue, etc. Of these we found that Cashfree is offering lowest price in the market.
Third Party Integrations
While basic features like accepting online payments, email notifications of order statuses are in-built and can be set up in no time, making your website work with an ERP or other third-party systems can often increase costs. Many times the plugin to connect your ecommerce store with your CRM is already is available in the market so do check that before going ahead with the platform of your choice.
There is no quick answer to the eCommerce website cost in India. However, below we have tried to give you an idea of cost. We are estimating the cost based on a store with 250 products and 5000 monthly visitors.
Cost consideration of the two most widely used e-commerce platforms around the globe is taken.
|Hosting or Subscription cost||Approx Rs. 6000 per month||Approx Rs. 1500-2000 per month|
|Number of Products||No limit as such||No limit as such|
|Design / Setup or Theme cost||up to Rs. 18000||up to Rs. 30000|
|Third Party Integrations||Most of the plugins are pay per month||Most of the plugins are 1 time purchase.|
|Approx Rs. 90,000 per year||Approx Rs. 48,000 per year|
Additional Unaccounted Costs in Terms of Marketing
One of the most important costs that most people neglect to put in their budget is marketing and maintenance costs. We believe that it is the most important cost that determines your online success.
Why We Didn’t Take This Into Account?
Marketing and maintenance costs are subjective and depends highly on the industry you are in, competition, your target audience, target country/city, etc. If done right, even a small budget can do wonders.
Innovination is an eCommerce website development company in Kolkata having experience of more than 6 years in E-commerce website and mobile app development. Get in touch with us to get the full details about the pricing and features for your eCommerce website.